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Strategies for Project Sponsorship – #PMHangout21

Strategies for Project Sponsorship – #PMHangout21

“Strategies for Project Sponsorship” was the topic of the 21st hangout of the Sensible Project Manager Hangout Community. In this hangout Mark Phillipy was joined by Vicki James and Ron Rosenhead who along with Peter Taylor (The Lazy Project Manager) were the authors of the book “Strategies for Project Sponsorship

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“.  We are also joined by Hala Salah who was the #PMChat correspondent during the hangout.

During the hangout, we discussed the concepts that were discussed in the book.  I would recommend this book to all Project Managers as well as Project Sponsors.  You can order “Strategies for Project Sponsorship

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” by following my Amazon affiliate link.

During the hangout we discussed the following:

  • What is Project Sponsorship?
    • We talked about what a Project Sponsor is and what they should do.
    • Importance of Project Sponsorship
      • The Standish Group “Chaos Manifesto 2012: The Year of the Executive Sponsor”
        • We believe improvement in the skills of the executive sponsor is the single most important factor that will increase project success”.
      • Study (2010 KPMG New Zealand Project Management Survey)
        • One of the main reasons for project failure is a weak sponsorship.
      • 85, 83, and 100
        • 85% had project sponsorship in place
        • 83% nothing to help , aid, guide, support, train the sponsors in place
        • 100% Project Sponsorship critical to project success
      • Identify the value a good Sponsor can have on a project
      • Analogy of playing football:
        • Without a PM is like going into a football game with no game plan
        • Without a Sponsor is like going into a football game with no rulebook, no coach, no funds for new players, and no referee
  •  Challenges with Project Sponsorship
    • We discussed the challenges organizations have with Project Sponsorship.
    • We also discussed the challenges Project Managers have with Project Sponsors.
      • Some PM’s feel the Sponsors only get in the way.
      • How do PM’s work with a challenging or bad sponsor ?
  •  Project Managers
    • We discussed what Project Sponsors need from Project Managers.
    • Also, what Project Managers can do to leverage a Project Sponsor.
    • How do PM’s foster a good relationship with the Sponsor?
    • Other recommendations for the Project Managers?
      • The Definitive Project Manager Checklist
  •  Project Sponsors
    • What recommendations for the Project Sponsors?
      • The Definitive Project Sponsor Checklist
      • The 50 Secrets to Being a Good Executive Sponsor

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